Sales Channel Manager (Part-Time)
About The Letter Nest®
The Letter Nest is a brand of educational alphabet art founded by Sally King McBride, based in New York City. Our products derive from over 25 themed watercolor alphabets, made-to-order by a team of U.S.-based suppliers. Since 2019, we've built a loyal direct-to-consumer following and established a presence across multiple additional sales channels.
We’re looking for a driven and enthusiastic sales professional to take the reins on these existing sales channels: to scale what’s working, and to identify new opportunities for growth in the areas of Wholesale/Faire, Etsy, Trade, and Strategic Partnerships.
The Role
As our Part-Time Sales Channel Manager, you will own the growth and performance of The Letter Nest’s (non-DTC) sales channels. You’ll be responsible for deepening relationships with existing wholesale accounts, increasing revenue, and bringing a strategic, proactive mindset to each channel.
This is a remote, part-time position. You’ll check in weekly with the Founder and join a monthly fullteam meeting. Beyond that, you’ll have the autonomy to manage your own schedule and workflow.
Sales Channels & Key Responsibilities
1. Wholesale & Retail Partnerships
The Letter Nest has a few established relationships with independent retailers. Your job is to grow and nurture this network: identify and open new accounts, and manage existing relationships.
Help to source new suppliers so that The Letter Nest can broaden its wholesale product offering
Identify, pitch, and onboard new wholesale accounts (bookstores, children’s boutiques, stationery stores, museum shops)
Maintain and deepen relationships with existing wholesale partners, serving as first point-of-contact for their inquiries and concerns, and ensure partners are equipped with up-to-date product information
Oversee our Shopify Wholesale Gorilla, and our Faire/Wholesale Marketplace
2. Etsy
Manage and optimize The Letter Nest’s Etsy storefront: listings, photography, pricing, promotions
Monitor Etsy shop performance, reviews, and search rankings; implement improvements to drive traffic and conversion Sally@theletternest.com theletternest.com
Coordinate seasonal updates, new product launches, and promotions
3. Trade Program
Help us launch and cultivate a dedicated trade program with Interior Designers, who’ve championed our small business from the start.
4. Client Outreach: User-Generated Content
One of The Letter Nest’s most powerful marketing assets is real-life imagery from clients. Helping us build a library of authentic customer content will be a key part of this role:
Develop and execute a systematic outreach program to past and current customers, encouraging them to share nursery photos and in-situ imagery
Build relationships with interior designers, stylists, and family photographers who feature Letter Nest products
Coordinate UGC permissions and organize an accessible content library for use across social media, the website, and marketing materials
5. Channel Performance & Reporting
You’ll be expected to monitor and report on performance across your designated channels, and relay this information at weekly check-ins with the Founder, including strategic recommendations on where we can grow.
What We’re Looking For:
Strong understanding of the wholesale and retail landscape for small, product-based brands
Proven experience managing e-commerce or wholesale sales channels: Shopify, Faire, and/or Etsy experience preferred
Experience with influencer outreach, UGC collection, and/or brand partnerships
Highly self-motivated and entrepreneurial; Results-driven with strong organizational skills
Exceptional communications skills: we are a letter-based brand that prioritizes thoughtful correspondence with all clients and constituents
A genuine love of small business/children’s lifestyle brands is a plus!
The Details
Hours: Part-time (~10 hours/week, with potential to grow)
Schedule: Remote, with a weekly check-in with the Founder and monthly full-team meeting
Compensation: Hourly, commensurate with experience
Location: Fully remote (U.S.-based)
To Apply
Please send a brief cover letter citing your relevant experience and resume to sally@theletternest.com.
The Letter Nest is an equal opportunity employer. All qualified applicants will be considered regardless of race, gender, age, disability, sexual orientation, religion, national origin, or any other protected characteristic.
