Digital Marketing Manager (Part-Time)

Media & Marketing
Written By Elisa Hayden

Compensation: hourly + quarterly incentive-based bonus

Summary

We’re looking for a strategic, hands-on Digital Marketing Manager to own and execute our cross-functional marketing efforts across paid, organic, affiliate, and earned channels. This part-time (20–25 hrs/week) role is ideal for someone who’s both a performance marketer and creative thinker—ready to drive campaign execution, optimize results, and collaborate across our growing business. You’ll also help us innovate by leveraging AI tools, building custom prompts, and documenting repeatable workflows to increase efficiency across all marketing initiatives.

Your Core Responsibilities

Cross-Functional Strategy & AI Integration

  • Develop and execute a comprehensive digital marketing strategy

  • Leverage AI tools to enhance efficiency and effectiveness

  • Document custom prompts and workflows to train AI models

  • Standardize and integrate AI usage across all marketing functions

Paid Media Execution

  • Launch, manage, and optimize Meta (Facebook/Instagram) and Google Ads campaigns

  • Implement creative A/B tests and retargeting flows

  • Track performance and adjust based on data (CPA, ROAS, CTR)

Campaign Management

  • Support product launches, promos, and pricing updates for our digital course, hiring services, B2B, certification program, and app launch

  • Maintain a campaign calendar with all deliverables and deadlines

  • Execute cross-platform campaigns that align ads, emails, and landing pages

  • Manage webinar funnel and sales campaign execution

Partnership & Affiliate Program Execution

  • Onboard and manage affiliate partners, influencers, and collaborators

  • Provide promo materials and regular updates

  • Track performance and assist with light reporting

  • Leverage speaking engagements and partner events for retargeting and brand visibility

Content & Creation Strategy

  • Run weekly content planning meetings and manage review cycles

  • Brainstorm and execute new content ideas across platforms

  • Coordinate with freelance creators (social + blog) to ensure timely delivery

  • Align messaging across paid, organic, and partner content

  • Upload and schedule content (emails, posts, blogs)

  • Gather and utilize testimonials, use cases, and targeted messaging

Tracking & Reporting

  • Monitor KPIs across all channels and report weekly

  • Identify trends, flag issues, and suggest quick improvements

  • Build funnels and ensure performance meets lead generation and sales goals

Earned Media & Podcasts

  • Manage monthly press submissions

  • Coordinate podcast interviews and support ongoing tour

What We’re Looking For

Must-Have Experience

  • 5+ years in a digital marketing execution or campaign management role

  • Proven results managing Meta and Google Ads campaigns

  • Familiarity with selling digital products and online courses

  • Experience with product launches, evergreen funnels, and lead magnets

  • Ability to coordinate across teams and with contractors

  • Proficient in tools like Meta Ads Manager, Google Ads, Flodesk, and ThriveCart

Bonus If You Have

  • Experience in parenting, home/lifestyle, or household services sectors

  • Knowledge of Flodesk, ThriveCart, Membership.io, and Notion

  • Light design or copyediting skills (e.g., Canva, short-form video)

  • Portfolio or examples of successful campaigns

Success in This Role Looks Like

  • Ads are launched and optimized independently

  • Campaigns and content go out on time and align across platforms

  • Affiliate partners are supported and engaged

  • Product sales and lead generation steadily increase

  • Performance is tracked and shared with actionable insights

Compensation

  • Hourly Rate: Competitive, based on experience

  • Bonus: Quarterly incentive based performance bonus

Schedule & Work Environment

  • Part-Time: 20–30 hours per week, flexible schedule

  • Remote: Work from anywhere with reliable, high-speed internet access — must be able to take Zoom calls

Why Join Sage Haus?

  • Be part of a growing mission-driven business dedicated to helping families

  • Report directly to Kelly, founder and CEO and support the growing team to make a meaningful impact

  • Enjoy a flexible, remote-friendly work environment

  • Gain hands-on experience in growing a digital product and services business

How to Apply

If you’re passionate about helping families, all things digital marketing, and are excited about the Sage Haus mission, we’d love to hear from you! Please send your resume and a brief cover letter explaining why you’d be a great fit for this role to hello@sagehaus.com.

Elisa Hayden
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